Litter Hotspots: Love Where You Live
Beautiful Brimbank/Friends of Kororoit Creek
The Love Where You Live drain project raised public awareness of the cycle of litter from street to creek in the Sunshine area. Love Where You Live brought together community groups, local primary schools and businesses to collaborate on improving the health of Kororoit Creek and connected waterways leading to Port Phillip Bay.
With support and guidance from Melbourne Water and Brimbank City Council, the project developed art-based drainage education with supporting environmental messaging, undertook beautification planting and organised direct action clean ups to create long-term cultural change on litter prevention.
Key achievements from this project included:
- 58% reduction in litter at hotspots sites
- 100 decals created and installed in schools
- creation of the "Barry the Butt It Bin It" mascot
- over 1,000kg of litter collected.
This report was written by Beautiful Brimbank/Friends of Kororoit Creek as part of their Litter Hotspots funded project 'Love Where You Live'. The report highlights the project's key activities, including communications, PR and marketing as well as litter reduction data and approaches taken to create long term cultural change in litter prevention through art, education and direct action clean ups in the Sunshine area.
Beautiful Brimbank/Friends of Kororoit Creek - Keep Sunshine Beautiful Feature for Traders Promotional item 828 KB
Beautiful Brimbank/Friends of Kororoit Creek collaborated with the Brimbank City Council to develop a feature piece on how business traders in Sunshine can make their businesses more beautiful.
Beautiful Brimbank/Friends of Kororoit Creek - Love Where You Live A0 decals Promotional item 467 KB
These A0 'Make Sunshine - Use the Bin' decals were placed on bins in schools in order to educate students on the correct use of bins and the impacts of litter if disposed of incorrectly.
Beautiful Brimbank/Friends of Kororoit Creek - Love Your Station poster Promotional item 141 KB
This 'Love Your Station' poster was developed with Metro Trains and were placed at the Sunshine Railway Station to promote a clean up day for Sunshine commuters.
This 'Make Sunshine' bin wrap was developed by Beautiful Brimbank/Friends of Kororoit Creek to make bins more engaging and attractive.
Last updated: 15/12/2017